Listo Financial

One-stop financial services company offering affordable insurance and loans designed for low-income Latino customers in America.

Investment Snapshot

150K

Total
Invested

2016

First Year
of Investment

THE CHALLENGE

The poverty rate among Hispanics is more than 22%, as compared to 11% for White Americans and 15% for all Americans. Nearly half (47%) of Hispanics are underbanked, and more than 80% make less than $50K a year. As a result, low-income Hispanics in the U.S. face challenges accessing financial products and rely on pay-day lenders with interest rates as high as 400%.

THE INNOVATION 

Listo Financial provides transparent and responsible financial services to underserved, low-income Hispanics and Latinos. Through a multilingual, tech-enabled retail experience, Listo offers tailored financial advice and direct access to responsible insurance and loan products. The company also collects and analyzes customer data to inform product design and risk-assessment. 

THE IMPACT

As the fastest growing ethnic group in the U.S., Latinos are expected to reach 25-30% of the U.S. population by 2050. Nearly 40% of Hispanics have sought alternative financial services in the past 12 months. Listo provides access to life-changing financial services for unbanked and low-income Latinos, creating tangible pathways toward financial success.