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Aarusha Homes

Providing safe, affordable housing solutions for migrant workers

  • Company
  • Housing
  • India
  • 2015
  • Exited

The challenge

Over the past 20 years, India has seen a 73% increase in urban population, the majority of whom are migrants from rural areas in search of jobs and education, and a better life. India’s housing shortage is a major issue affecting more than 18 million people. For many, purchasing a home or long-term rental is neither affordable nor practical considering their migratory and income status.

The innovation

Aarusha Homes provides safe, affordable, rental housing solutions to low-income migrants living in India’s urban cities. Currently, Aarusha operates 21 hostels in the form of dormitories across cities of Hyderabad, Bangalore, and Pune. Housing costs vary based on location, sharing level, and income. Hostels include amenities such as food, electricity, hot water, and clean environment, while the pay-as-you-go model reduces the need for day-to-day working capital while meeting the needs of the company’s migrant customers.

The impact

Access to low-cost housing will positively impact populations through savings on alternative housing and a higher likelihood of retaining their jobs. Affordable rental housing solutions like Aarusha’s can provide high-value accommodations that can contribute to improving customers’ education and employment outcomes.